Vitamin E (Tocopherols)
d-α-tocopherol · mixed tocopherols
The membrane antioxidant that stops your hair's fatty acids from going rancid.
- Region
- 🇺🇸 USA · non-GMO sunflower & soy
- Form
- Viscous amber oil
- Shelf life
- 36 months sealed
- Category
- Vitamin
01The brief.
Origin
Extracted from non-GMO sunflower seed distillates in the American Midwest. We use natural d-α-tocopherol (2× more bio-active than the synthetic dl-form).
Extraction
Vacuum-distilled from vegetable-oil deodoriser distillate — the same tocopherol-rich stream sold to the pharma industry.
Concentration
0.1%–1% in oil-phase formulas — enough to protect the oil itself from oxidation and deliver an antioxidant dose to hair.
02How it works.
Vitamin E lives in the lipid bilayer of cell membranes and in the fatty coating of every hair shaft. When UV or pollution generates a free radical, tocopherol donates a hydrogen to neutralise it — sparing your hair's own lipids from oxidation, which is the molecular event behind dull, brittle, colour-faded strands.
- Benefits
- ✦Neutralises free radicals from UV and pollution
- ✦Prevents colour-treated hair from oxidative fade
- ✦Stabilises the oils it's blended with, extending shelf life
- ✦Supports scalp barrier function alongside ceramides
03Molecular signature.
The active constituents that make Vitamin E (Tocopherols) work — with standardised percentages where measured by HPLC.
-
α-Tocopherol
Most bio-active isoform — the reference antioxidant.
-
γ-Tocopherol
Traps reactive nitrogen species missed by α-tocopherol.
-
Tocotrienols
Newer research: superior scalp-follicle antioxidant coverage.
04Signal profile.
A living profile — the record that made Vitamin E (Tocopherols) the house's choice.
Evidence
1 peer-reviewed source
52
Potency
Standardised at 8
20
Safety
Broad tolerance
92
Heritage
Documented across 3 traditions
79
Sensory
Vitamin profile
58
Sourcing
Traceable provenance
78
05Heritage.
The record
Discovered in 1922 by Evans and Bishop as 'anti-sterility factor X' in lettuce. Named 'tocopherol' from the Greek tokos (childbirth) + pherein (to bear). Its topical use in hair began with wartime cosmetic scarcity in the 1940s when tocopherol-rich wheat-germ oil replaced imported palm and coconut.
Traditional use
Wheat-germ oil massage in early 20th-century European hair medicine; Ayurvedic sesame-oil scalp treatments (naturally tocopherol-rich).
Naturally found in
- ●Sunflower seeds, wheat germ, almonds
- ●Cold-pressed vegetable oils
- ●Every human cell membrane
Sustainability
A by-product of vegetable oil refining — we upcycle a waste stream that would otherwise be discarded or animal-fed.
06Field → phial.
Every gram of Vitamin E (Tocopherols) passes five gates before it enters a Ghori formula. No shortcuts, no re-labels — the paper trail runs from soil to seal.
- 𖤣01
Stage 01
Harvest
Extracted from non-GMO sunflower seed distillates in the American Midwest. We use natural d-α-tocopherol (2× more bio-active than the synthetic dl-form).
- ❋02
Stage 02
Extract
Vacuum-distilled from vegetable-oil deodoriser distillate — the same tocopherol-rich stream sold to the pharma industry.
- ◇03
Stage 03
Assay
HPLC-verified. 8 standardised for tocopherol and tocotrienol isoforms — 'mixed e' is more potent than isolated α.
- ◉04
Stage 04
Formulate
0.1%–1% in oil-phase formulas — enough to protect the oil itself from oxidation and deliver an antioxidant dose to hair.
- ⌘05
Stage 05
Deliver
Stable 36 months sealed. Sealed under nitrogen where required.
07Best for. Pairs with.
Best for
- Colour-treated hair losing vibrancy
- Sun-exposed or pool-swimming hair
- Anyone using heat tools daily
Works well with
- Argan Oil
- Moringa Oleifera Oil
- Ceramide Complex
08In 3 formulas.
Hair Oils · 60 ml
Ghori Moringa Frizz Control Miracle Oil 60 Ml
Moringa-powered frizz control.
AED 60 AED 75
Hair Oils · 100 ml
Ghori Rosemary & Biotin Hair Oil with Mint
Growth stimulation, follicle revival and lightweight head-to-toe hydration.
AED 40 AED 50
09People often ask.
Natural vs synthetic Vitamin E?
Natural (d-α-tocopherol) is about twice as bio-active as synthetic (dl-α-tocopherol) — we use natural only.
Can Vitamin E fix already-damaged hair?
No antioxidant can rebuild broken bonds — but it stops further oxidative damage from accumulating.
10The paper trail.
- 01Beoy LA, et al. Trop Life Sci Res. 2010 — Effects of tocotrienol supplementation on hair growth.
More in vitamin
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The molecule that turns into Vitamin B5 the moment it hits your hair.
Follicle energy
Niacinamide (Vitamin B3)
The NAD+ precursor that fuels the metabolically hungry follicle.